British Red Cross wins prestigious Charity Award
| The British Red Cross has won the Charity Award for education and training for its Life. Live it. first aid campaign.
The Red Cross received the award at a gala dinner at the Battersea Evolution event venue on 19 June in front of 1,000 of the charity world's most senior representatives and celebrity guests. | | |  | |
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John Low, chief executive of Charities Aid Foundation, which sponsored the award, said: “This year’s entrants have all proved themselves capable of bringing about social change in many different forms and have displayed an impressive range of skills, which do credit to their staff, volunteers, trustees, donors and beneficiaries.”
First aid education
The campaign inspired thousands of young people to learn key life-saving skills enabling them to have the confidence to deal with an emergency. Highlights of the campaign included reaching more than 840,000 young people with first aid education and messages. The campaign also succeeded in getting basic first aid education included on the school curriculum in England and Wales.
Mairi Allan, head of schools and community development at the Red Cross, said: "We've been blown away by the results of our campaign. We have reached hundreds of thousands of young people, and now first aid is on the school curriculum, thousands more will be able to save a life."
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