Tuesday 21 November
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Rosie Stewart 020 7877 7938 or firstname.lastname@example.org
Last chance for Liverpool FC fans to bid on exclusive merchandise and raise money for British Red Cross East Africa Appeal
Lots in the global online auction now include three signed shirts by Liverpool vice-captain, Jamie Carragher
Looking for the perfect gift for your football fanatic friend or fancy treating yourself to a present you really want this Christmas? With only one week to go until the British Red Cross closes its auction of unique Liverpool FC merchandise; this could be your last chance.
Among the items up for grabs at www.redcross.org.uk/liverpoolfcauction are three shirts signed by Liverpool vice-captain, Jamie Carragher, which he donated to the auction this week. Other lots include kit worn by goalkeeper Pepe Reina.
Millions of people have been affected by drought and conflict in East Africa, with many thousands of people severely malnourished and in need of urgent help.
To date the British Red Cross East Africa Food Crisis Appeal has raised an estimated £3.1m to help some of the millions of people in the region facing severe drought. It is being spent on millions of kilos of food including cereals, pulses, corn and Plumpy’nut - a blend of peanut butter, powdered milk, sugar and vegetable oil fortified with vitamins and minerals for malnourished children.
The football club helped raise £18,000 for the Red Cross Japan Tsunami Appeal in the summer when they donated items which were sold in selected Red Cross shops in the north-west, Northern Ireland and Isle of Man.
Liverpool owned and managed company www.footybid.co.uk is hosting the auction on its site. Footybid business manager Brendon Kenny, said "When we first heard that the Red Cross had such a unique collection of 'money cannot buy' memorabilia to raise money for such a great cause, we just had to help. With the insatiable demand for all things Liverpool FC at home and abroad it just made sense to promote it to a much wider audience and raise money for the amazing work the Red Cross is doing in East Africa.”
British Red Cross retail field manager, Sue Ratcliff, said: “We cannot thank Liverpool Football Club enough for their generous donation of stock yet again. We are so grateful for the support the club show us. These are items you just can’t get anywhere else and we’re hopeful that we will raise thousands which will go to help those affected by the devastating food crisis which is affecting millions of people in East Africa.”
Notes to editors
The East Africa Food Crisis Appeal will cover numerous countries including those currently affected and those potentially affected in the future. In the unlikely event that we raise more money than can be reasonably and efficiently spent, any surplus funds will be used to help us prepare for and respond to other humanitarian disasters either overseas or here in the UK.
The British Red Cross helps people in crisis, whoever and wherever they are. We are part of a global voluntary network, responding to conflicts, natural disasters and individual emergencies. We enable vulnerable people in the UK and abroad to prepare for and withstand emergencies
in their own communities. When the crisis is over, we help them to recover and move on
with their lives. For more information please visit redcross.org.uk