Tuesday 1 November
For further information
Rosie Stewart 020 7877 7938 or firstname.lastname@example.org
Staff at the British Red Cross’ first ever stand-alone vintage shop in Shrewsbury have reported record profits, just one week after they re-launched. The newly refurbished shop on Shrewsbury’s Mardol Street has seen a massive 114 per cent increase in profits from the same week last year, with a stream of new customers as well as regulars visiting the shop every day.
The Tudor building, which was transformed by volunteers into a vintage-inspired shoppers’ heaven complete with historical Red Cross posters and displays, offers a wide range of hand-picked vintage and retro clothing, accessories and homeware.
Red Cross regional fundraising manager, Hannah Simpson says: “We have been overwhelmed by the response and are delighted that it has been such a success. I think people love our stock because we offer genuine one-off pieces at a reasonable price so they can achieve a really fashionable look while also giving to a worthwhile cause!”
Some of the UK’s top fashion and lifestyle bloggers are also raving about it with Beauty for all Budgets blogger Leanne Bilsby enthusing: “I wish all of Shrewsbury’s local residents and fashion enthusiasts the best of luck in rifling through the menagerie of vintage wonder, because if I ever happen to “accidentally” get on a train and not get off again until it stops in Shrewsbury then I will be buying the lot.”
Other stand-alone vintage Red Cross shops are planned for the UK in 2012.
To find out more about the British Red Cross vintage range and shops visit www.redcross.org.uk/vintage
Notes to editors
Images of the store and stock are available on request, please contact Rosie Stewart, British Red Cross fundraising communications officer on 020 7877 7938 or email RStewart@redcross.org.uk for more information.
The British Red Cross helps people in crisis, whoever and wherever they are. We are part of a global voluntary network, responding to conflicts, natural disasters and individual emergencies.
We enable vulnerable people in the UK and abroad to prepare for and withstand emergencies
in their own communities. And when the crisis is over, we help them to recover and move on with their lives.