We are able to work innovatively with licensed brands to promote both our work and your brand.
There are a range of ways we can work in partnership including:
- joint campaign materials
- branded gifts for our supporters
- social media competitions
- cause-related marketing initiatives in British Red Cross shops and through third-party retailers.
By associating your brand with the well-known and trusted brand of the British Red Cross, you can expect to improve your reputation and increase sales.
The Snowman and the Snowdog is an example of a highly successful licensing partnership. We used the beloved characters to raise awareness of our ‘Get ready for winter’ campaign and engage new and existing supporters.
We would love to discuss how we could work together in a bespoke way which fits with your brand and objectives.
To speak to us about licensing opportunites, email firstname.lastname@example.org.