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Celebrity ambassadors and supporters

We're proud and grateful to have the support of a diverse group of ambassadors and dedicated supporters to help promote our work.

They help us ensure that millions of people in the UK and around the world get the support they need if crisis strikes.

For more information, please contact the celebrity team:

Email: celebteam@redcross.org.uk

Celebrity news, events and updates

Spotlight

Our celebrity ambassadors

Celebrity ambassadors play a vital role in our mission, generously offering their time and influence to support people in crisis. They work with us voluntarily, championing our fundamental principles in the work they do. They highlighting the power of using your voice to support communities who need it most.  

Amanda Redman in a yellow‑orange reflective vest labelled 'COMMUNITY RESERVE VOLUNTEER' stands beside folding tables and points toward the supplies. The tables are neatly lined with rows of brown paper bags and grouped bottled water, with a clipboard and small organising items visible. Another person is in the foreground, with their back to the camera.

Amanda Redman

Ambassador since 2024
Actor Amanda Redman became an ambassador after travelling to Türkiye with the Disasters Emergency Committee to see the impact of the earthquakes. Her visit, and subsequent appearances on national television, helped raise awareness of the urgent need for humanitarian support. 

Find out more about Amanda's work with us

Broadcaster Ben Fogle helps Mozambique Red Cross staff and volunteers in a fishing village devastated by Cyclone Idai.

Ben Fogle

Ambassador since 2019
Broadcaster and adventurer Ben Fogle became one of our first ambassadors, bringing his deep interest in emergency response to the heart of our work. His long‑standing support includes visiting earthquake preparedness and recovery projects in Nepal, giving blood for the first time and climbing Mount Everest to raise awareness of the Red Cross movement. 

Find out more about Ben's work with us

Ekin-Su Cülcüloğlu wearing a long black coat and black boots, smiling at the camera. She is standing in front of four closed doors - red, cream, white and dark red - at the British Red Cross Hope Street installation.

Ekin‑Su Cülcüloğlu

Ambassador since 2024

Ekin‑Su became an ambassador after witnessing the devastating impact of the Türkiye–Syria earthquakes first-hand. Her visit to affected areas, just three months after the disaster, helped bring national attention to the ongoing needs of survivors. She has since fronted our earthquake appeal in both English and Turkish, supported anniversary events and used her platform to amplify humanitarian messages. 

Find out more about Ekin‑Su's work with us

Felicity Hayward

Ambassador since 2024

Model and body‑positivity advocate Felicity Hayward champions our retail work, with a particular focus on inclusive, sustainable fashion. After donating half her wardrobe to our Notting Hill shop, she has continued to support our stores and e‑commerce platform through curated collections, social content and high‑profile collaborations. 

Find out more about Felicity's work with the Red Cross

Hamed Amiri is standing at a podium delivering a speech. The House of Commons emblem is on the front of the podium and behind him are the logos for the British Red Cross, the 2025 Parliamentary Reception, the People's Postcode Lottery and the Postcode International Trust.

Hamed Amiri

Ambassador since 2024

Author and speaker Hamed Amiri brings lived experience and powerful storytelling to his role as ambassador. He has supported the British Red Cross for several years, speaking at major events, supporting our partnerships, and advocating for compassionate policies on family reunion and refugee protection.

Find out more about Hamed's work with us

Jason Isaacs

Ambassador since 2019
Jason Isaacs has been a passionate advocate for people forced to flee their homes, using his platform to highlight the human stories behind global displacement. His commitment has taken him from refugee centres in Italy and London to the Polish border, where he met families escaping the conflict in Ukraine.

Find out more about Jason's work with us

JB Gill in the Red Cross nutrition garden at Neshuro District Hospital, Zimbabwe.

JB Gill

Ambassador since 2019
JB Gill has been a dedicated supporter of our work on climate resilience and community preparedness. His visit to Zimbabwe introduced him to farmers using climate‑smart crops funded by the British Red Cross, deepening his commitment to supporting communities facing the growing impacts of climate change.

Find out more about JB's work with us

Victoria Pendleton CBE

Ambassador since 2019
Olympic champion Victoria Pendleton has long been a friend of the British Red Cross first working with us in 2019, supporting our work on disaster preparedness and emergency response. Her visit to Nepal offered a powerful insight into how communities rebuild after crisis, and she has continued to use her voice to highlight the importance of resilience and humanitarian support. 

Find out more about Victoria's work with us

Rob Rinder

Ambassador since 2024

Rob Rinder has been a powerful advocate for people affected by conflict and crisis. His visits to Poland and Jordan gave him firsthand insight into the challenges facing refugees and the vital role of the Red Cross and Red Crescent in supporting them. 

Find out more about Rob's work with us

Our high profile supporters

Lenny Henry stands in front of a destroyed home. He is in the centre of the image, with his hands behind his back looking into the distance. He is wearing a Red Cross vest and a straw hat. The house behind him has a collapsed roof and the front is completely missing. The building is almost unidentifiable.

Sir Lenny Henry

Sir Lenny Henry has long championed humanitarian causes, and his recent support for the Red Cross following Hurricane Melissa reflects that commitment. The Category 5 storm - the strongest to hit Jamaica in modern history - caused catastrophic damage in October 2025, displacing tens of thousands of families and destroying vital infrastructure across the island. 

Find out more about Lenny's work with us

An image of Lewis Hamilton opening a cardboard box labelled IFRC with the Red Cross and Red Crescent emblems on the side. The box is on a table, a Red Crescent volunteer is standing next to him, they are surrounded by stacks of other boxes and packages.

Sir Lewis Hamilton

Lewis Hamilton advocates for humanitarian causes, including our work in and around Gaza. 

He has travelled internationally to witness and support our efforts on the ground.

Find out more about Lewis' work with us

Sonali Shah sits in a light-colored armchair speaking into a microphone on a stand, holding a tablet. She is smiling at Jake Puddle. Jake sits in the foreground, out of focus, facing away from the camera, talking to Sonali. Behind Sonali is a bookshelf with books, framed art, and warm lighting.

Sonali Shah

Journalist and broadcaster Sonali Shah is a passionate humanitarian, particularly driven by issues that bring people together across cultural, generational and social divides. Throughout her broadcasting career, she has consistently championed empathy-led storytelling, helping audiences understand the human impact behind the headlines. 

Find out more about Sonali's work with us

Sophie Tea

Artist Sophie Tea has been a longstanding supporter of our work. During the Covid-19 pandemic in 2020, she and actor Russell Tovey launched an art competition to find the UK’s “hidden lockdown artist”. The prize was to have their art featured on our  “I have the power” merchandise.

Find out more about Sophie's work with us

Contact us

For more information, speak to our celebrity team.

Email: celebteam@redcross.org.uk

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