Our fundraisers

Your questions about our street, telephone and door-to-door fundraisers

Why do you use people on the street or knocking on doors to raise funds for the British Red Cross?

It’s one of the most cost-effective ways to bring new supporters on board. 

It gives people the chance to gain a real understanding of the British Red Cross through asking questions about our work.

Hundreds of thousands of people choose to support us in this way.

We expect the highest standards from our fundraisers and provide them with bespoke training.

We also monitor our fundraising campaigns closely to ensure that our representatives adhere to the Code of Fundraising practice and associated rulebook for street and door-to-door fundraising set out by the Fundraising Regulator and the Institute of Fundraising.

Do you have a comment about one of our fundraisers? Contact us on 0300 456 1155.


Keeping the public and our fundraisers safe

We are continuously monitoring the situation and UK government guidelines in regards to Covid-19 and will make all necessary adjustments to the below measures to ensure our fundraisers and the public are kept as safe as possible.

We do not currently fundraise in tiers 3 and above in Scotland, or areas undergoing increased levels of infection and social restrictions in England.


Face to face fundraising

Now, more than ever, the support we generate through face-to-face fundraising is absolutely critical to our ability to help people in crisis, now and in the years to come.

That said, we are one of the organisations at the forefront of the coronavirus emergency response and we take the health and safety of the public and our fundraisers extremely seriously.

Working closely with our face-to-face fundraising partner, Appco, we’ve carried out a full risk assessment in line with the UK government and Fundraising Regulator guidelines so that we take appropriate measures to prevent the spread of Covid-19.

This includes:

  • Face coverings: all fundraisers will wear face coverings when talking with members of the public.
  • Contactless interaction: we offer members of the public a completely contactless interaction if they do speak to one of our fundraisers.
  • Social distancing: fundraisers will maintain a 2-metre distance at all times. Fundraising sites in town centres and transport hubs will have appropriate signage and other measures to help people maintain this distance
  • Increased hygiene: fundraisers will carry hand sanitiser. Hand sanitiser will also be available at our fundraising stands at fundraising sites.
  • Symptoms and track and trace: all fundraisers have the latest government and regulatory guidance and advice on how to protect themselves and the public from Covid-19. This includes guidance on how to identify the symptoms and how to access testing and the NHS Covid-19 app.
  • All fundraisers also complete a daily health questionnaire confirming they are symptom-free. Any fundraiser who reports symptoms will be advised to be tested immediately and will not be able to work until they either have a confirmed negative test or have self-isolated accordingly.

If you have any questions or concerns, or if you want to check the legitimacy of the fundraiser, please call our Supporter Care team on 0300 456 1155 or email supportercare@redcross.org.uk.


Why does the British Red Cross use telephone fundraisers?

We do this to welcome and thank our supporters, as well as to keep them updated about our work and the ways they can help further.

These calls are carried out either by members of British Red Cross staff or by agencies employed to work on our behalf. 

We expect the highest standards from our fundraisers and provide them with bespoke training. We also monitor our fundraising campaigns closely to ensure that our representatives adhere to the Code of Fundraising practice. 


How do I know if a British Red Cross fundraiser is genuine?

All fundraisers carry our most up-to-date information packs. They’re also easy to recognise:

Street fundraisers

  • wear a red jacket, hooded jumper or T-shirt with British Red Cross branding
  • display a British Red Cross identification badge with their name and photo.

Door-to-door fundraisers

  • carry a British Red Cross or agency ID card with their name, photo, ID number and details of the agency they work for
  • wear a tabard, shirt, jacket or gilet with a British Red Cross logo, and carry a letter of authority from the British. Red Cross.

Private site fundraisers (includes shopping centres, events, retail stores)

  • display a British Red Cross or agency identification badge with their name, photo, ID number and details of the agency they work for
  • do their fundraising near a British Red Cross stand.

Telephone fundraisers

It’s also easy to know if you’re speaking to a genuine telephone fundraiser:

  • they’ll only call if you’ve given permission to be contacted this way
  • at the start of the conversation, they’ll say their name. They’ll also tell you they’re calling on behalf of the British Red Cross and if they work for an agency
  • they will be calling to talk to you about a recent gift you have made or about an ongoing regular gift that you have
  • they will be able to tell you some details about yourself that they would not know if they were not working for us.

If you have any concerns and want to check the legitimacy of the caller, please call our Supporter Care team on 0300 456 1155 or email supportercare@redcross.org.uk. They’ll be happy to check whether you were called by someone working on our behalf.


Where can I find details on where your fundraisers are working?

From 5 July to 1 August 2021 we will be fundraising in:

  • South East England: Bath, Bristol, Mendip, North Somerset, South Gloucestershire, Taunton Deane.
  • Wales: Ceredigion, Monmouthshire, Newport, Vale of Glamorgan.
  • Northern England: Harrogate. 
  • East Anglia: East Cambridgeshire, Mid Suffolk, Rochford, Uttlesford.
  • London:  Barnet, Camden, Croydon, Enfield, Hackney, Havering, Hillingdon, Islington, Kensington & Chelsea, Redbridge, Southwark, Sutton, Tower Hamlets, Wandsworth, and Westminster.

Our fundraisers work all over the UK. If you need reassurance that a fundraiser is legitimate, please contact our supporter care team on 0300 456 1155 or email supportercare@redcross.org.uk. If you're calling out of hours, you can reach us at 0800 0319811 until 9.00 pm.

Got a question about our street, telephone and door-to-door fundraisers fundraisers?